US Health Insurer seeks expertise to compare vendor market

A large US Healthcare Insurer was reviewing its existing Customer Communications Management (CCM) technology stack. This American Fortune Global 500 and Fortune 500 Company needed to access a trusted, independent and expert view of the vendor market in order to ensure it was using the right technology for the business and its updated Target Operating Model.

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European Bank Gains the Tools to Meet CX Goals

A European Bank was undergoing a review of all communications from the business, based on its current technology platform. Having recently embarked on a digital transformation program, shifting from a traditional way of working to agile teams, the customer wanted to gain an independent view of its position in the market compared with the competition with regards to its customer communications, while ensuring that it was aligned with its vision and mission to put the customer at the centre of the business.

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Global Insurer Embraces Digital Future

A Global Insurer/ Pensions Admin team was looking for expert insight into whether it was in line with the the company’s objective to deliver world class Customer Experience to its customers.

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UK Challenger Bank Gains Market Validation

A UK Challenger Bank / Mutual Society was undergoing a complete re-branding exercise with a new executive team and needed a comprehensive and independent evaluation of its current Customer Communications Management (CCM) / Customer Experience Management (CXM).

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Aspire Leaderboard – Q4 2023 Update

The Aspire Leaderboard is a trusted source of information and insight into the Customer Communications Management (CCM) and Customer Experience Management (CXM) industries. Our market experts evaluate the offerings of CCM and CXM software vendors and service providers and then score them based on their capabilities, vision, and market presence across a number of dynamic…

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Aspire Leaderboard – Q3 2023 Update

The Aspire Leaderboard is a one-of-a-kind tool designed to help stakeholders in every part of the customer communications ecosystem compare software vendors’ and service providers’ Customer Communications Management (CCM) and Customer Experience Management (CXM) offerings across a grid that evaluates both the strength of their capabilities and the scope of their strategic direction. In this update, I’d like…

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The AI opportunity in CCM-CXM: Part 2 – what to look for in vendors?

In recent posts, I’ve written about Aspire’s ongoing study concerning the opportunities and challenges associated with the use of generative AI in customer communications and experience management. In this blog, I’ll offer an update on our progress and go over a few pointers buyers should consider when evaluating AI offerings. At Aspire, we have spoken at length about…

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Aspire’s latest update on generative AI in CCM-CXM

In some of my previous blogs, I’ve talked about how the Artificial Intelligence/Machine Learning (AI/ML) revolution is taking the Customer Communications Management (CCM) / Customer Experience Management (CXM) industry by storm and how it promises to be one of the most disruptive elements in the market’s history. Aspire is currently conducting an extensive study that…

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Consumer Behaviors & Attitudes Towards Communications

Another challenging year… We all thought that 2023 would be a more stable year now that we are over the 2021 and 2022 pandemic lockdowns but with the continuation of the war in Ukraine and wholesale energy prices still high, it’s been a challenging start to the year for everyone. The Bank of England has hiked interest…

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